Team Head/ Senior Manager - Marketing Planning & Brand Management (Banking)
Our client, a prestige bank in Hong Kong, is looking for Team Head/ Senior Manager - Marketing Planning & Brand Management to join them
Responsibilities:
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Co-ordinate with both internal stakeholders, business partners and external agencies to implement various marketing activities.
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Extract insights from campaign and customer analysis to improve campaign effectiveness and identify opportunities
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Enhance campaign performance by provide inputs on creative direction and content for print and digital platforms
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Implement and execute marketing campaigns on product or service launch to initiate customer acquisition and product usage
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Take lead on branch management, customer loyalty events, sponsorship and related activities
Requirements
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Bachelor Degree holder in Marketing or Business related discipline
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Minimum 10 years' marketing experience from banking or financial industry. Agency experience will be an advantage.
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Analytical, creative, proactive, with good understanding of market trends/tools are pre-requisites for this role
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Solid experience in campaign, budget management and event management
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Strong communication, influential, and supervisory skills
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Proficient in both spoken and written English and Chinese
Interested candidates, please send your updated CV to Kenneth.Cheung @jac-recruitment.com and jac.hk @jac-recruitment.com